After watching Art & Copy I felt I had a better insight into the world and business I would like to come apart of. To me the movie is revealing, exciting and informative. The documentary shows off some of the biggest names in the advertising world, such as Wieden and Kennedy, Hal Riney and George Louis. I shows how concepts were conceived and how they were developed into the greatest adverts.
I watched this film with my girlfriend who didn't quite have the same opinion of the film. She is currently studding business at MMU. She thought the film was very self righteous and that it was a bunch of advertisers advertising themselves in a documentary about advertising, suggesting that they were the best and that advertising was the best business in the world. I find it interesting to see her point of view on the whole subject of advertising and she raised the question that there could be no advertising without a business/product in the first place. I agreed that if there was no business or product then there would be no advertising. However, without advertising I do not think the business or the product would be anything.
It is interesting to see another person view on the subject that isn't in advertising and I it'd be interesting to see what other people think.
